Bionic Adds 66 More Integrations to its Media Buying System
In its latest software update, Bionic for Agencies added 66 new integrations and upgraded 24 existing integrations to its media planning system, bringing its total to 130+ integrations. You will find a...
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How to Build the Foundation for Data-Driven Media Operations
Media plans are designed to organize and communicate advertising campaigns. But the data created during media planning drives far more than planning itself. It supports campaign activation, analysis,...
View ArticleWhen Will AI Beat Humans at Office Work? (The OWCI Index)
Office Work Capability Index (OWCI) by major LLM provider. Source: Bionic analysis of public benchmark results and model-release data. What the chart suggests If the extrapolated trend lines in the...
View ArticleHow AI Will Reshape Media Planning and Media Buying
How will AI transform media planning and buying? This report reveals what gets automated, emerging risks, and how agencies can position for an AI-driven future. Introduction This report was...
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Respond to RFPs Faster with Bionic for Ad Sales
With Bionic for Ad Sales, you now have a faster and more intuitive way to respond to RFPs by uploading Proposal XML files. Send Proposals with Your Workflow As a Bionic for Ad Sales user, you’ve always...
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Plan Faster with the Smarter Advertising Program Typeahead
We’ve upgraded the advertising program typeahead with AI to accelerate your media planning and media buying workflow, making it easier to plan campaigns with fewer clicks and greater confidence. A...
View ArticleWhy You Need More Than an Advertising Dashboard to Manage Media Spend
Every marketer knows the score: dashboards are everywhere. Anyone can spin up shiny, interactive, and colorful dashboards that make you feel informed. But there is a massive difference between a pretty...
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Bionic Now Shows Who’s Trained, Certified, and Ready to Go
With any new tool, you have to be properly trained to get the most from it. You can now track your team’s media planning and media buying training progress directly inside Bionic for Agencies. This new...
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Bionic Now Integrates with Celigo… and Hundreds of Apps!
Bionic for Agencies helps you work smarter by centralizing media planning, media buying, and vendor bill reconciliations in one platform. Instead of juggling multiple tools, your team gets a...
View Article2026 Broadcast Calendars Are Here: Free & Fully Customizable
It’s official: the 2026 Broadcast Calendar is now available for download. Built for media planning and media buying linear TV and radio advertising schedules, this tool helps you map out the upcoming...
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How to Customize Bionic for Your Unique Needs
Every agency works differently… different clients, deliverables, timelines, and tools. That’s why Bionic gives you the power to shape the platform around your unique workflow. Whether you’re optimizing...
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Bionic Expands Support for Single Sign-On (SSO)
Logging into Bionic just got easier… and more secure! We’re excited to announce expanded support for Single Sign-On (SSO) on the Bionic platform. This new SSO option enables you to use your company’s...
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Meet Jaime: Your 24/7 Media Planning and Buying Assistant
Bionic today unveiled Jaime, an AI-powered customer support agent who speaks every language and works 24/7 to help you with media planning and buying. About Jaime Jaime was “born” last year, July 2024,...
View Article🎓 More FREE Bionic Academy Courses Now Available
More free courses have been added to Bionic Academy on the subjects of media operations, reconciliations, and finance integrations. Bionic Academy provides free certifications in media planning and...
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Send and Track IOs Faster Than Ever in Bionic
Sending IOs through Bionic has always been simple, but now it’s even more flexible. With this update, you can send IOs to new recipients anytime using a streamlined, self-service workflow that...
View ArticleFaster Media Planning and Media Buying with Bionic Upgrade
Media planning just got faster. Bionic just added performance improvements that reduce the time it takes to open, view, and work within your campaign pages. These updates are part of a broader push to...
View ArticleHow MCP and A2A Are Poised to Disrupt Media Buying
If you thought programmatic advertising was the final frontier of media buying innovation, think again. The next big shake-up is coming at you with “agentic AI” – essentially AI “agents” that can take...
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NEW: Plan and Buy Agentic AI Media Products with Bionic
Bionic today unveiled new tools that enable you to plan and buy Agentic AI media products. Bionic is the first media planning or buying tool to offer this. 🥇 What Are Agentic AI Media Products? Agentic...
View ArticleNever Miss a Bill Again: Live Demo of New Billing Tools
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View ArticleMore Than $10 Billion Advertising Media Bought with Bionic
We shot past a company milestone, and I almost forgot to celebrate. It’s time to brag… As of February 2025: 👉 719 advertising agencies have used Bionic for Agencies to plan and buy $11.1 billion in...
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